Swift and expert coding!
Swift and expert coding by Kerit to apply a personalised display adjustment on the Reign Theme for a media plugin that was not fully supported at the moment.
For wedding vendor directories
Reign for wedding vendor directories. Wedding vendor + venue directory.
Wedding directories compete with The Knot + WeddingWire - those sites own the SEO + take huge commissions from vendors.
Reign + Listora for a regional wedding vendor directory where local vendors pay for premium placement. Listora installs free and its Pro plan adds paid listings; GeoDirectory + WC Paid Listings is the alternative.
Vendor and venue listings plus portfolio galleries, free to install. Paid placement is the Listora Pro upgrade. You buy the Reign theme; Listora and MediaVerse are ours and install free.
- Listora directories
- MediaVerse media
Three highlights for wedding vendor directories.
- 01
Vendor profiles with portfolio galleries via MediaVerse, free to install.
- 02
Venue listings with virtual tour embeds.
- 03
Featured and Premium listing tiers via Listora Pro.
What the site looks like on day one.
You launch with vendor listings by category and region, portfolio galleries, enquiry forms and reviews. Wedding vendors sell visually, so galleries carry more weight than description text, and the enquiry form is the conversion point rather than a phone number. Couples browse many vendors and contact few, which shapes everything about the layout.
What a member actually does.
A couple browses a category, saves several vendors, and enquires with two or three. The cycle is long, often months, and heavily seasonal. Vendors judge the directory purely on enquiries received, so tracking and showing that number is what retains them. Reviews from real couples are what move a vendor from a shortlist to a booking.
How this usually makes money.
Vendor subscriptions are the dominant model here, typically $20 to $200 a month depending on category and region, because vendors think in terms of bookings won rather than clicks. Featured placement and category exclusivity sell well in a seasonal market. Advertising works less well than subscriptions for this audience.
The mistake to avoid.
Selling listings before the directory produces enquiries. Vendors judge on enquiries received and nothing else, so a subscription sold on promise churns at the first renewal. Give the first cohort free placement, produce enquiries, then charge with numbers to show.
Wedding vendor directory-specific questions.
How do I get the first 100 vendors?
Manual outreach. Offer free listings for first 6 months. Once you have 100 + bookings, charge premium tiers.
Can vendors manage their own galleries?
Yes, through a vendor dashboard where they upload images, update packages and respond to enquiries. Image quality is the product on a wedding directory, so set size guidance and check what vendors upload early rather than letting a gallery of phone snapshots define the look.
How are enquiries handled?
Through a form on the listing that emails the vendor and records the enquiry on the site, so you can show vendors what they are getting. That record is what justifies the subscription at renewal, and without it you are asking them to take your word for it.
Is seasonality a problem?
It is a fact to plan around rather than a problem to solve. Enquiries cluster heavily, so annual subscriptions smooth revenue better than monthly ones. Use the quiet months for content and vendor recruitment rather than expecting steady traffic.
How many vendors before launching?
Enough that every major category has real choice in your region, which usually means recruiting before you open. A directory where a couple clicks photographers and finds two listings does not get a second visit.
Should vendors show prices?
Encourage a starting price or a range. Couples filter hard on budget, and vendors who hide pricing get enquiries they cannot convert, which is worse for them than a filtered-out enquiry.
Buy the theme. Add the plugins free.
Listora and MediaVerse cost nothing to install, and each has its own Pro plan for later. Running the third-party stack instead? The Reign GeoDirectory kit is the packaged route. Or have the Wbcom team install either one for $699 flat.