10 WooCommerce Multiple Sales Channels to Grow Your Business

If you’re running an online store with WooCommerce, tapping into WooCommerce Multiple Sales Channels is a powerful way to grow your reach, diversify income, and connect with customers across platforms. In this post, we’ll break down what multichannel selling is, how to set it up, and review 10 top plugins to help you make it happen.

What Are WooCommerce Multiple Sales Channels?

WooCommerce Multiple Sales Channels refers to the ability to sell your products on more than one platform — such as Amazon, eBay, Etsy, Facebook, Google Shopping, and more — all managed from your WooCommerce dashboard. This strategy helps you reach new audiences and drive more sales without switching platforms.

Instead of managing orders and inventory separately on each platform, multichannel plugins integrate these systems so your WooCommerce store becomes a central hub. It keeps your operations streamlined, minimizes manual errors, and saves valuable time.

How to Use WooCommerce Multiple Sales Channels

Getting started with WooCommerce multichannel selling is easier than you might think. Here’s a simple guide to help you hit the ground running:

1. Identify Your Channels: Choose platforms like Amazon, Etsy, or Facebook, depending on where your customers are.
2. Choose a Plugin: Select a reliable plugin (we’ll cover the best ones shortly).
3. Install and Activate: Install the plugin on your WooCommerce store.
4. Connect Channels: Link your store to the chosen marketplaces using the plugin’s interface.
5. Sync Products and Inventory: Map your products and sync inventory to avoid overselling.
6. Automate Orders: Ensure orders flow back into WooCommerce from each channel.
7. Monitor Performance: Use analytics and reports to optimize your strategy over time.

Top 10 Plugins for WooCommerce Multiple Sales Channels

Here are ten of the best plugins that make WooCommerce multichannel selling smooth, scalable, and profitable. Each has unique strengths to suit different business sizes and goals.

Table of Contents

1. Multichannel for WooCommerce
2. YITH WooCommerce Multi Vendor / Marketplace
3. WooCommerce Google Product Feed
4. Facebook for WooCommerce
5. WooCommerce Amazon Fulfillment
6. WP-Lister Pro for Amazon
7. WP-Lister Pro for eBay
8. ShoppingFeeder
9. LitCommerce
10. ChannelEngine

1. Multichannel for WooCommerce

Multichannel for WooCommerce by Codisto is a robust plugin that allows sellers to connect WooCommerce with Amazon, eBay, Walmart, and Google Shopping from one centralized dashboard. It’s ideal for businesses aiming to sell across multiple global marketplaces without hassle.

This plugin offers real-time sync, meaning prices, inventory, and orders are updated instantly across all channels. You can bulk-list products and enjoy automation features to streamline your workflow significantly.

Key Features:

• Real-time syncing of inventory, pricing, and orders
• Support for Amazon, eBay, Walmart, and Google Shopping
• Bulk listing tools and automation rules

Pricing: Starts at $29/month after a 14-day free trial.

2. YITH WooCommerce Multi Vendor / Marketplace

YITH WooCommerce Multi Vendor turns your WooCommerce site into a complete marketplace where multiple vendors can sell their products. While it’s not a traditional multichannel plugin, it allows your site to host multiple vendors, essentially creating multiple sales channels internally.

This is great for store owners looking to generate revenue from other sellers, manage commissions, and run a vendor-based platform like Etsy. It includes vendor management tools, product approval workflows, and sales reports.

Key Features:

• Manage multiple vendors from one dashboard
• Commission system for vendors
• Sales and order management tools

Pricing: Premium version starts at €149.99/year.

3. WooCommerce Google Product Feed

This plugin helps you create accurate and optimized product feeds for Google Shopping. It supports over 50 feed attributes, ensuring your listings meet Google’s requirements. Ideal for boosting visibility in Google search and shopping results.

Feeds are automatically updated and support multilingual setups. You can generate feeds in XML, CSV, or TSV formats and configure them to update in real time or on a set schedule.

Key Features:

• Custom product feeds for Google Shopping
• Supports 50+ attributes and variations
• Scheduled or real-time feed updates

Pricing: $79/year

4. Facebook for WooCommerce

This official plugin lets you connect your WooCommerce store with Facebook and Instagram. It creates a Facebook Shop, syncs your products, and enables advertising through Meta’s platforms directly from your WooCommerce dashboard.

You can also set up Facebook Pixel for tracking, automate ads, and use dynamic product retargeting to boost conversions.

Key Features:

• Sync WooCommerce products to Facebook & Instagram
• Track customer behavior with Facebook Pixel
• Automated ad campaigns and product retargeting

Pricing: Free

Also Read:Best WooCommerce Security & Access Plugins

5. WooCommerce Amazon Fulfillment

If you sell on Amazon, this plugin automates the order fulfillment process using Amazon FBA. When a customer buys on your WooCommerce store, the plugin sends the order to Amazon for fulfillment automatically.

It’s ideal for businesses using Amazon’s logistics while maintaining their own storefront. It supports shipping updates, multiple regions, and real-time order tracking.

Key Features:

• Automated FBA order fulfillment from WooCommerce
• Supports multiple Amazon regions
• Automatic shipping and tracking updates

Pricing: $129/year

6. WP-Lister Pro for Amazon

WP-Lister Pro allows you to list WooCommerce products directly to Amazon. You can map categories, sync inventory, and manage orders — all from your WooCommerce dashboard.

This plugin is best suited for high-volume sellers looking for detailed control over Amazon listings, including product templates and variation support.

Key Features:

• Bulk product listing to Amazon
• Inventory sync between WooCommerce and Amazon
• Order import and centralized management

Pricing: $149/year

7. WP-Lister Pro for eBay

Much like its Amazon counterpart, WP-Lister Pro for eBay is a robust tool for syncing your WooCommerce store with your eBay listings. List, update, and manage products on eBay directly from your WordPress backend.

It supports templates, product variations, and eBay-specific rules for a professional selling experience.

Key Features:

• List and manage products on eBay from WooCommerce
• Inventory and pricing sync
• Supports eBay-specific rules and templates

Pricing: $149/year

Also Read:Best WooCommerce Notifications & Automatic Emails Plugins

8. ShoppingFeeder

ShoppingFeeder connects WooCommerce to Google Shopping, Facebook, Bing, PriceCheck, and more. It’s one of the most comprehensive multichannel feed managers for WooCommerce users.

It supports custom rules, feed segmentation, and in-depth analytics to help you scale efficiently across marketplaces and ad platforms.

Key Features:

• Feeds for multiple sales channels
• Advanced filtering and feed segmentation
• Performance tracking and analytics

Pricing: Free for up to 20 products; premium plans start at $11/month

9. LitCommerce

LitCommerce is an easy-to-use tool for connecting WooCommerce with Etsy, Amazon, eBay, and more. Its step-by-step onboarding and clean interface make it great for beginners in multichannel selling.

The platform allows you to manage listings, sync inventory, and import orders all in one place.

Key Features:

• Supports Etsy, Amazon, eBay, and others
• Bulk product listing and syncing
• Integrated order management

Pricing: Free plan available; premium plans from $29/month

10. ChannelEngine

ChannelEngine is an enterprise-grade multichannel plugin for WooCommerce that supports integration with 100+ marketplaces, including Zalando, Bol, Amazon, and eBay. It’s perfect for large stores expanding internationally.

It offers complete automation of product listings, inventory sync, and order flows, along with advanced pricing rules and dynamic stock control.

Key Features:

• Connect to 100+ global sales channels
• Automated listing and inventory updates
• Enterprise-grade analytics and pricing tools

Pricing: Custom pricing on request

Also Read:Best WooCommerce Third‑party Data Integration Plugins

Here’s a quick comparison table of the key features and pricing for each plugin to help you evaluate your options more efficiently:

Final Thoughts on WooCommerce Multiple Sales Channels

Expanding your WooCommerce store through multiple sales channels isn’t just a trend—it’s a smart move to future-proof your business. With the right plugins, you can simplify operations, boost your visibility, and tap into more customer bases with minimal friction.

Whether you’re a beginner testing new markets or an established brand scaling globally, the plugins listed above offer solutions for every stage. Start small, scale gradually, and let your WooCommerce store work harder for you across platforms.

Interesting Reads:

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